Level 2 Global Business Communication WJEC

This subject is broken down into 30 topics in 6 modules:

  1. Global Business Context 5 topics
  2. Global Communication Strategies 5 topics
  3. Cross-Cultural Management 5 topics
  4. International Negotiations 5 topics
  5. Language and Communication 5 topics
  6. International Business Etiquette 5 topics
Study this subject in the Adapt App →
  • 6
    modules
  • 30
    topics
  • 12,064
    words of revision content
  • 1+
    hours of audio lessons

This page was last modified on 28 September 2024.

A preview of Level 2 Global Business Communication WJEC in the Adapt app

Adapt is a revision planning app with full content coverage and unlimited past paper questions for 1,200+ GCSE and A Level subjects.

Study this subject in the Adapt app →

Global Business Communication

Global Business Context

International trade and global economy

🤓 Study

📖 Quiz

Play audio lesson

International trade and global economy

International Trade

  • International trade refers to the exchange of goods and services across international borders.
  • Trade between different regions and countries has been at the heart of historical economic development.
  • Countries trade globally for many reasons, including to obtain resources they do not have, to sell excess production, and to benefit from specialisation.
  • Comparative advantage includes the ability of a country to produce goods and services at lower cost or more effectively than other countries.
  • Exporting is the act of producing goods or services in your home country and selling them to other countries.
  • Importing is when goods or services are brought into your country from elsewhere for sale.

Global Economy

  • The global economy refers to the interconnected economy of all the world's countries, viewed as a single economic system.
  • Globalisation has increased the interdependence of nations in the world economy.
  • Financial markets, trade in goods and services, and capital flows are the main factors driving economic globalisation.
  • The global economy is governed by organisations like the World Trade Organisation (WTO), the International Monetary Fund (IMF), and the World Bank.
  • Developed countries like the USA, Germany, and Japan generally have diversified economies and strong global influence.
  • Developing countries are economies that are industrialising and growing rapidly, such as India, China, and Brazil.
  • Understanding the balance of trade (exports minus imports) and the balance of payments (financial flows from investments, transfers and other movements) is crucial in the global economy. They measure a country's economic health and its economic relations with the rest of the world.

Impact of International Trade on Global Economy

  • International trade allows for expansion of markets, boosting economic growth and development.
  • Trade can increase competition, leading to increased efficiency and innovation.
  • Trade may lead to job creation in areas focused on exports but may also result in job losses if domestic industries cannot compete with foreign competition.
  • Global trade can lead to income disparities both within and among countries. Some industries or workers may benefit more than others.
  • Increased trade can lead to environmental degradation as industries may produce more pollution and waste.
  • International trade can open up new channels for cultural exchange and can help to spread new ideas and innovations.

Course material for Global Business Communication, module Global Business Context, topic International trade and global economy

Global Business Communication

International Negotiations

Principles of negotiation

🤓 Study

📖 Quiz

Play audio lesson

Principles of negotiation

Principles of Negotiation

Understanding The Basics

  • Negotiation is a dialogue or discussion between two or more parties with the aim to reach an agreement, resolve disputes or gain advantages in business scenarios.
  • A successful negotiation often results in a win-win situation where all parties are satisfied with the outcome.
  • The aim is to negotiate towards a mutually beneficial compromise that respects the interests and needs of all involved parties.

Preparation and Planning

  • Thorough preparation and planning are a fundamental part of any negotiation. It involves understanding the subject matter, market trends, and the other party’s possible requirements and objectives.
  • You must establish your goals and objectives, and decide the maximum and minimum limits for your negotiation beforehand. This framework gives you a guide and restricts you from agreeing to unfavorable terms.
  • Understanding the other party's cultural nuances, preferences and negotiation styles can significantly improve communication and build trust during the negotiation.

Communication Skills

  • Good communication is crucial for successful negotiation. It includes clear articulation of your points and active listening to understand the other party’s perspective.
  • Keeping an open mind, being respectful of different viewpoints and maintaining a positive and respectful communication style can often make the difference between the success and failure of a negotiation.
  • Use effective questioning techniques to gather as much information as possible. This can help you to understand the other party’s needs and preferences.

Strategy and Tactics

  • Good negotiators use a variety of strategies and tactics to achieve their objectives, for example, using silence to exert pressure, timing the negotiation well or changing negotiation tactics mid-way.
  • It's important to remain flexible and adaptable throughout the negotiation process, as circumstances may change.

Problem-solving approach

  • Negotiations are essentially about solving problems. An effective negotiator must have a problem-solving mindset, setting aside their ego to focus on the problem at hand.
  • Working collaboratively and creatively to find a solution that satisfies both parties is a highly valuable approach to negotiations.

Ethical Considerations

  • Integrity and honesty are important in any negotiation process. Maintaining an ethical stance can lead to improved business relationships and avoiding legal pitfalls.
  • Avoid manipulation and unethical negotiation tactics as these can cause harm in the long run.

Concluding the negotiation

  • Once both parties have agreed to the terms, ensure that the agreement is properly documented. This can help in avoiding future disputes.
  • Post-negotiation analysis should be performed to evaluate the negotiation process and results. This can provide valuable insights for future negotiations.

Course material for Global Business Communication, module International Negotiations, topic Principles of negotiation

Can I trust Adapt’s expertise?

Adapt is already used by over 600,000 students and trusted by over 3,000 schools. Our exam-specific content and assessments are meticulously crafted by expert teachers and examiners.

Find out more about the Adapt app →

Planner

An always up-to-date revision timetable.

A personalised, flexible revision timetable that stays up-to-date automatically.

Content

All the exam resources, in one place.

Over 20,000 topics broken down into manageable lessons with teacher-written, exam-specific lessons.

Assessment

Past-paper questions, with instant feedback.

Unlimited past paper questions with instant examiner feedback on how to improve.

Progress

Track progress, together.

Progress tracking to stay motivated, with real-time updates to the Parent Portal.

Download the app today to start revising for free.