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IB Business Managment Higher Level

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Content Overview

37 topics in 5 modules

  1. ☑️ Business organization and environment 7 topics
    • Introduction to business management
    • Types of organizations
    • Organizational objectives
    • Stakeholders
    • External environment
    • Growth and evolution
    • Organizational planning tools
  2. ☑️ Human resource management 6 topics
    • Functions and evolution of human resource management
    • Organizational structure
    • Leadership and management
    • Motivation
    • Organizational (corporate) culture
    • Industrial/employee relations
  3. ☑️ Finance and accounts 9 topics
    • Sources of finance
    • Costs and revenues
    • Break-even analysis
    • Final accounts
    • Profitability and liquidity ratio analysis
    • Efficiency ratio analysis
    • Cash flow
    • Investment appraisal
    • Budgets
  4. ☑️ Marketing 8 topics
    • The role of marketing
    • Marketing planning (including introduction to the four Ps)
    • Sales forecasting
    • Market research
    • The four Ps (product, price, promotion, place)
    • The extended marketing mix of seven Ps
    • International marketing
    • E-commerce
  5. ☑️ Operations management 7 topics
    • The role of operations management
    • Production methods
    • Lean production and quality management
    • Location
    • Production planning
    • Research and development
    • Crisis management and contingency planning

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IB Business Managment Higher Level Revision Content

Take a look at the written content available for this course. Practice-question availability may vary.

IB Business Managment Higher Level - Business organization and environment - Introduction to business management Content Preview

Business organization and environment

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