Media Products: Audio/Moving Image Products
Types of Moving Image and Audio Media Products
Film
- A film serves as a major type of moving image media product.
- Genres can include drama, horror, romance, action, comedy, and more.
- Films may be intended for a wide cinema release or direct-to-consumer streaming services.
- They can be funded in several ways, including by production companies, independent financiers, or through crowdfunding.
Television
- Television programming is a diverse area of moving image media, ranging from serial dramas and sitcoms to news broadcasts and reality shows.
- Broadcast television is scheduled and distributed over-air or via cable or satellite.
- On-demand television is consumed at the viewer's discretion, typically through streaming platforms.
Music Videos
- Music videos accompany a song or piece of music to provide a visual interpretation.
- They often include performance footage, but may also tell a narrative or abstract story.
- Music videos can be highly influential in the marketing and promotion of a song or artist.
Animation
- Animation can be used in a variety of media products, such as film, television, and music videos.
- It allows for the creation of entirely fabricated worlds and characters and is not constrained by the limits of live-action shooting.
- Animation techniques diverge, ranging from traditional hand-drawn methods to digital 3D animation.
Audio Media Products
Radio
- Radio broadcasts encompass music, chat shows, news reports, radio dramas, and more.
- Stations may target specific demographics or be dedicated to certain themes (e.g., BBC Radio 1 Xtra focuses on new Black music).
Podcasts
- Podcasts are a type of on-demand radio, delivered digitally.
- Content can be very diverse, including true crime stories, comedy shows, current affairs, and educational material.
- They typically cater to niche topics or specific interests and are available through platforms such as Spotify or Apple Podcasts.
Music
- Composing, performing and recording music is a complex process involving creativity and technical skills.
- Music can be created for a variety of purposes including entertainment, storytelling, or to evoke emotion.
- Many genres exist, such as rock, pop, classical, hip hop, and jazz, each with distinctive attributes and conventions.
Multichannel Platforms
- Today, many audio and moving image media products are distributed via what are known as multichannel platforms.
- Streaming services like Netflix, Amazon Prime, and Disney+ are examples of multichannel platforms for moving image products.
- For audio, examples include Spotify, iTunes, and SoundCloud.
- These platforms allow users to access a vast library of content on-demand, adding a significant amount of consumer control and customization to the media landscape.