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Level 3 Certificate in Principles of Customer Service (RQF) TQUK

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Content Overview

40 topics in 4 modules

  1. ☑️ Module: Understanding Customer Service 10 topics
    • The nature of customer service
    • The relationship between customer service and business objectives
    • The importance of business reputation
    • Different types of customers and their needs and expectations
    • Differences between internal and external customers
    • Benefits of customer loyalty and retention
    • The impact of poor customer service on a business
    • Monitoring and evaluating customer service levels
    • Resolving customer service problems and complaints
    • Developing customer service policies
  2. ☑️ Module: Principles of Communicating with Customers 10 topics
    • The importance of effective communication in customer service
    • Varied methods of communication suited for different customers
    • Understanding language, tone and listening skills
    • The role of non-verbal communication in customer service
    • Understanding the barriers to effective communication
    • Handling customer questions and requests assertively
    • Principles of dealing with difficult situations
    • Communicating through digital channels (email, social media, live chat)
    • Providing feedback to customers
    • Seeking and using feedback to improve communication skills
  3. ☑️ Module: Understanding Customer Retention 10 topics
    • The importance of customer retention
    • Strategies to improve customer retention
    • Identifying at-risk customers
    • Understanding how loyalty programs contribute to customer retention
    • The role of effective customer service in retention
    • Calculating and interpreting customer churn rate
    • How to calculate and understand customer lifetime value (CLV)
    • The role of customer satisfaction surveys in retention
    • Methods to measure customer retention
    • Techniques to win back lost customers
  4. ☑️ Module: Delivering Customer Service in a Team 10 topics
    • The role of teamwork in providing effective customer service
    • Diverse team roles in customer service operations
    • The impact of team morale and motivation on service quality
    • Team communication strategies
    • Constructive ways to handle team conflicts and disagreements
    • Sharing customer feedback within the team
    • Best practices for team training and development
    • Principles of distributed (remote) teams in customer service
    • Evaluating team performance
    • Celebrating team successes and learning from failures
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